Marketing & Communications  ·  Brand Strategy  ·  Tourism & Hospitality

Marketing leadership with a storyteller's eye.

Marketing professional and entrepreneur with more than a decade of experience across corporate advertising, brand development, events and creative production, serving hospitality, tourism and service brands in Antigua and Barbuda.

Antigua and Barbuda melisajdesir@gmail.com
Melisa J. Desir holding her cameraFounder, BeeYou Media
10+Years in marketing
2015Founded BeeYou Media
20+Weddings captured
100sProductions delivered
Melisa J. Desir looking through her camera lensMelisa J. Desir

Professional Profile

Strategy, structure and stories that sell.

I bring together two worlds that rarely sit in the same room: the discipline of corporate marketing and the instincts of a creative producer.

My background spans marketing budgets, performance reporting and promotional calendars in a corporate setting, operations management in hospitality, and more than ten years building an independent creative and marketing business.

Today, through BeeYou Media, I lead marketing consultation, brand messaging, content strategy and photo and video production for hospitality, tourism and professional service clients, managing every project from discovery to delivery.

Pronounced Meh-lis-a Jay Daisy

Expertise

What I bring to the table.

Integrated marketing support for organisations, businesses and events that need to be seen, understood and remembered.

01

Marketing Strategy & Consulting

Integrated marketing plans, campaign planning, budget coordination and performance reporting that tie creative work to commercial objectives.

02

Brand & Communications

Brand positioning, corporate communications and messaging that give organisations a clear, consistent and credible voice.

03

Photography & Video Production

Event, editorial, brand and portrait coverage with full creative direction, from planning and production to final delivery.

04

Digital, Web & Events

Websites, social content, digital campaigns, events and promotions, coordinated with teams, vendors and stakeholders.

Integrated MarketingCorporate CommunicationsBrand PositioningCampaign PlanningTourism MarketingHospitality MarketingBudget CoordinationPerformance ReportingStakeholder RelationsEvents & PromotionsDigital MarketingCreative DirectionTeam & Vendor Coordination

Experience

A career built on delivery.

From agency and corporate marketing to running my own business, every role has added to how I plan, lead and execute.

2015 to Present

Founder and Marketing Consultant

BeeYou Media

  • Lead marketing consultation, brand messaging, content strategy and creative production for businesses and individual clients in hospitality, tourism and professional services.
  • Develop promotional concepts, websites, social content, photography and video campaigns that support awareness, engagement and commercial goals.
  • Manage discovery, proposals, pricing, production planning, delivery and external collaborators across simultaneous projects.
  • Build partnerships with accommodation providers, tourism businesses and local service brands.
2019 to 2022

Marketing and Advertising Assistant

Automotive Art

  • Developed and coordinated marketing events, advertising campaigns and promotional activities.
  • Supported annual marketing calendars, advertising budgets and visual merchandising standards.
  • Prepared quarterly divisional performance and budget reports for management and monitored social media analytics.
2017 to 2018

Operations Manager

Private Hospitality and Entertainment Venue

  • Managed daily operations, recruitment and training, promotions, inventory, procurement and budgets.
  • Developed marketing plans, negotiated supplier arrangements and monitored sales and profitability.
2015 to 2017

Photographer, Sales, Marketing and Social Media Coordinator

Island Photo

  • Supported sales and customer experience while producing photography, marketing graphics and social media campaigns.
2013 to 2015

Marketing Assistant

The Marketing Machine

  • Supported marketing materials, client social media, exhibitions, event logistics, promotions, photography and graphic design.

My Company

BeeYou Media

The creative and marketing studio I founded in 2015. BeeYou Media delivers marketing consultation, content creation, social media management, website design, photography and videography for businesses, organisations, locals and visitors to Antigua and Barbuda.

Every image is real. No AI generated imagery, ever.

Selected Work

Brands, people and moments.

Weddings, brands, portraits and properties across Antigua and Barbuda. Explore each collection below.

View the full portfolio at bookbeeyoumedia.com

Education & Recognition

Grounded in the fundamentals.

Associate of Arts in Marketing, Honours

Antigua State College  ·  2011 to 2013

  • President, ASC Circle K International Club
  • Fundraising Director, ASC Journalism Association
  • Certified Tourism Cadet

Recognition

Academic and National

  • Marketing in a Global Economy
  • Visual Communication in Marketing
  • Public Speaking
  • 2011 LIME CXC National Recognition Award

Contact

Let's create something worth remembering.

Available for marketing consultation, brand and communications projects, event coverage and creative partnerships across Antigua and Barbuda and the wider region.

Send an Inquiry

Tell me a little about your project and I will get back to you shortly.